If you’ve seen Blue Roo on the shelf or heard someone mention it at the taproom and found yourself wondering — what is that, exactly? — this post is for you. No hype, no supplement jargon. Just a straight breakdown of what’s in the can, what it does, and whether it’s right for you.
What Is Blue Roo?
Blue Roo is a watermelon-flavored hemp seltzer made by Elixir Brew Co, based in Georgia. Each 12 oz can contains:
- 5mg delta-9 THC (hemp-derived)
- 10mg CBD
- Zero calories
- Zero sugar
- 0% ABV — it’s non-alcoholic
It’s not a mocktail. It’s not an energy drink. It’s not a nootropic. Blue Roo is a lightly effervescent, flavored seltzer that happens to contain a mild, legally compliant dose of hemp-derived cannabinoids. Think of it as a social drink with a different kind of effect — one that’s calm, light, and predictable at this dose for most people.
It’s sold in 4-packs for $32 at elixirbrewco.com.
Ingredient Breakdown: Delta-9 THC and CBD
Delta-9 THC (5mg)
Delta-9 tetrahydrocannabinol is the primary psychoactive compound in cannabis. In Blue Roo, it comes from hemp — meaning it falls within the federal legal threshold established by the 2018 Farm Bill, which permits hemp-derived products containing no more than 0.3% delta-9 THC by dry weight.[1]
At 5mg, you’re looking at a low-to-moderate dose. For reference, most clinical studies examining THC effects in occasional consumers use doses in the 2.5–10mg range. The National Institute on Drug Abuse characterizes 5mg as a “low dose” in controlled settings — enough to produce mild relaxation and social ease in most people, not enough to put you on the floor if you’re reasonably experienced with THC or simply new and cautious.[2]
The delivery method matters too. When THC is consumed via a liquid (rather than smoked or vaped), onset is slower — typically 30–60 minutes — but the effect also tends to feel smoother. Drink it like you would a beer: pace yourself, wait, see how you feel.
CBD (10mg)
Cannabidiol (CBD) is non-psychoactive. It does not produce a “high.” At the dosing levels used in beverages like Blue Roo, CBD’s primary role is as a modulator — it takes the edge off the THC, reducing the likelihood of anxiety or overstimulation. This is sometimes referred to as the “entourage effect,” where cannabinoids work together rather than in isolation.[3]
The 2:1 CBD-to-THC ratio in Blue Roo is a deliberate formulation choice. It keeps the overall experience gentle and grounded — sociable rather than sedating, functional rather than overwhelming.
Everything Else
The rest of the can is clean: carbonated water, natural watermelon flavor, and no added sugar or calories. There are no proprietary blends, no adaptogens, no caffeine. What you see is what you get.
What Does It Actually Feel Like?
This is the question people actually want answered, and the honest answer is: mild and social, if you don’t overdo it.
At 5mg delta-9 THC with 10mg CBD, most people will notice a light, pleasant shift in mood — reduced social friction, a bit more present, a little more relaxed. It’s not a couch-lock. It’s not a two-hour nap. It’s closer to the easy looseness you might feel after one well-made cocktail, except there’s no alcohol involved and no hangover the next morning.
That said, individual responses to THC vary. People who have never consumed THC before will feel this more than seasoned users. If you’re new to hemp beverages, don’t drink two in an hour. Drink one, wait a full 60 minutes, and gauge from there.
Who Is Blue Roo For — and When Should You Drink It?
Blue Roo is an occasion drink. It makes the most sense when:
- You’re in a social setting and want something in your hand that does something, but you’re skipping alcohol that day
- You’re the designated driver but still want to feel a bit relaxed
- You’re at a backyard hang, a festival, or just winding down after work
- You’re sober-curious and want to explore alternatives without committing to a lifestyle
It is not a replacement for alcohol — Elixir Brew Co is a full taproom and proud of it. Blue Roo is just a different lane. Some nights call for a cold beer. Some nights call for this. Both are fine.
If you’re curious how Blue Roo compares to other functional beverages in terms of category, this breakdown of nootropic drinks vs. energy drinks is worth reading — it’ll clarify what Blue Roo is and isn’t.
FAQ
Is Blue Roo legal?
Yes. Blue Roo is federally legal under the 2018 Farm Bill. Hemp-derived delta-9 THC products that meet the 0.3% dry weight threshold are lawful to produce, sell, and possess at the federal level. State laws vary — check your local regulations if you’re outside Georgia.
Will it get me high?
5mg delta-9 THC is a low dose. Most adults with any experience will feel a mild effect — relaxed, social, clear-headed. People with no THC tolerance may feel more. If you’re brand new to it, treat your first can like your first strong cocktail: pace yourself.
Can I drive after drinking Blue Roo?
No. Delta-9 THC impairs reaction time and judgment, even at low doses. Do not drive or operate machinery after consuming Blue Roo. This is not a “functional wellness” drink in that sense — it contains a psychoactive compound. Treat it accordingly.
Is it the same as marijuana?
Chemically, the delta-9 THC molecule is identical whether it comes from hemp or marijuana. The difference is the source plant and the legal framework around it. Blue Roo uses hemp-derived THC that complies with federal law.
Will it show up on a drug test?
Potentially yes. THC metabolites are what most employer drug tests screen for, and they don’t distinguish between hemp-derived and marijuana-derived THC. If you’re subject to drug testing, consult your employer’s policy before consuming any THC product.
Where to Buy Blue Roo
Blue Roo Watermelon Seltzer is available in 4-packs at elixirbrewco.com/products/blue-roo-watermelon-seltzer for $32.
First time trying it? Use code TRYME10 at checkout for 10% off your order.
Sources:
1. Agricultural Improvement Act of 2018 (2018 Farm Bill), Pub. L. 115-334 — USDA Hemp Production
2. Grotenhermen, F. (2003). Pharmacokinetics and pharmacodynamics of cannabinoids. Clinical Pharmacokinetics, 42(4), 327–360. PubMed
3. Russo, E.B. (2011). Taming THC: potential cannabis synergy and phytocannabinoid-terpenoid entourage effects. British Journal of Pharmacology, 163(7), 1344–1364. PubMed